Flash and SEO

Can Adidas Survive With its Flash-based Homepage?

John on 20th of December, 2010

Like chalk and cheese. That’s probably the best way of describing the fractured relationship between Google and Adobe flash. The problems with Flash-based websites and SEO are well-known. Google’s search engine spiders prefer to crawl content when it comes to ranking websites, and have trouble reading the images in flash. They prefer clean, well…

Google Instant Preview – The Death Of Flash?

Simon Mickle on 15th of November, 2010

Google has recently rolled out Google Instant Preview. Whilst there has been a lot of hype about Google Instant and its impact on SEO, this new update focuses on the design of your website, so it is not just your title tag and description that will impact your CTR (Click Through Rate). The video above shows a fascinating evolution in the SERPs…

Flash and SEO Don’t Mix, Do They?

Jon Hogg on 15th of January, 2010

It is a common misconception that a site made in Flash is invisible to Search Engines. Many think that because of its proprietary code, rich content and the visual bells and whistles it offers that Google and the other major search engines see Flash content as a black hole. While this may have once been the…

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