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Why Adidas was unable to resurrect the Reebok brand - Modern Retail

By A Mystery Man Writer

Reebok has lost market share in U.S. sneakers since it was acquired by Adidas, despite investment in the brand over the past several years.

Why Adidas was unable to resurrect the Reebok brand - Modern Retail

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Why Adidas was unable to resurrect the Reebok brand - Modern Retail

Adidas plans to sell struggling Reebok brand

Why Adidas was unable to resurrect the Reebok brand - Modern Retail

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Why Adidas was unable to resurrect the Reebok brand - Modern Retail

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Why Adidas was unable to resurrect the Reebok brand - Modern Retail

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Why Adidas was unable to resurrect the Reebok brand - Modern Retail

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Why Adidas was unable to resurrect the Reebok brand - Modern Retail

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Why Adidas was unable to resurrect the Reebok brand - Modern Retail

80s Reebok LT Court Returns in Clean Spring Color

Why Adidas was unable to resurrect the Reebok brand - Modern Retail

Authentic Brands Officially Acquires Reebok From adidas

Why Adidas was unable to resurrect the Reebok brand - Modern Retail

Adidas's sale of Reebok makes strategic sense all round