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A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross Rs 150Cr turnover

By A Mystery Man Writer

Groversons Paris Beauty sells 25 lakh lingerie pieces a month and is aiming to achieve Rs 500 crore turnover in the next three years.

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross Rs 150Cr turnover

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

The designers changing the conversation around lingerie

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

The Evolution of Lingerie: A Journey of Self-Expression, by Pratham Shenoy

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

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A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

Rakesh Grover's Instagram, Twitter & Facebook on IDCrawl

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross Rs 150Cr turnover

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

Exhibition: Lift & Separate: Technology and the Bra. Chapter 6

Our newest brief molds into your skin and flatters all your curves. Made to feel like second skin, so you forget you have it on. Now in Glacier <3

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

Vintage Rib Second Skin High Rise Brief

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

Lingerie Business Keeps Brazilian Town Afloat During Financial Crisis

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

With his first clinic in a garage, this doctor's Ayurveda business now clocks Rs 90Cr turnover

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

Groversons India on LinkedIn: #comfortmadesexy #ecommerce #lingerie #personalcare #gsparisbeauty…

A six-decade-old lingerie brand embraces 'youth-oriented approach' to cross  Rs 150Cr turnover

In 2 years, this men's footwear brand recorded Rs 1.7 Cr online sales, aims for 4x growth