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Charlotte Hornets embrace timeless branding in 2022-23 jersey

By A Mystery Man Writer

You don’t need a 90s kid walking around in a puffy logo-emblazoned winter jacket to understand the Charlotte Hornets’ role in aesthetic hoops culture. Having leaned back into not just the branding of the team’s formative years but the pinstripes that brought the vibe together, the franchise’s Icon and Association jerseys are tough to beat. With their Statement Edition threads the team leans into a timeless tertiary purple with a honeycomb cell pattern adorning the side. The squad shakes things up with its City Edition fit, blending gold, teal and black together for a uniform infused with local history dating back to the Carolina Gold Rush.

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Charlotte Hornets embrace timeless branding in 2022-23 jersey

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Charlotte Hornets embrace timeless branding in 2022-23 jersey

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Charlotte Hornets embrace timeless branding in 2022-23 jersey

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