By A Mystery Man Writer
After what seems like an eternity, ever since Boux Avenue’s launch just over a year ago, we’ve been desperate to test out their fitting service, and see if they’d join an already overbrimming plethora of high street shops doing , quite frankly, a crap job. Theo Pathitis’ latest addition to his business empire looks set to eclipse his previous success with lingerie chain store La Senza. Boux Avenue promises a higher quality fit and finish, with a very sophisticated social media prescence, an entertaining and informative blog and marketing push. Best bosom buddies in tow, our very own Becky Mount
This lacy Boux Avenue bra sells every 10 SECONDS thanks to its flattering and comfy fit
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I compared bralettes from M&S, Primark, Asda, New Look, Boux Avenue, H&M and Next - one was frankly laughable - Birmingham Live
Boux Avenue's shapewear range made me feel like a Kardashian - Manchester Evening News
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I had my bra fitted at 6 high-street shops and 4 of the sizes were different
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