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The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

By A Mystery Man Writer

Kimora Lee Simmons is not interested in calling her Baby Phat relaunch a "comeback." While she may have been unceremoniously ousted from her brand in 2010 by its then-owner Kellwood, the queen of unabashed fabulosity is reviving the iconic label with an entirely new outlook, business model and the help of her daughters: Aoki, 17, and Ming, 19.
Kimora Lee Simmons on reviving her iconic label with a fresh outlook.

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Why Baby Phat's Resurgence Is Monumental - PAPER Magazine

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Kimora Lee Simmons Celebrates the Relaunch of Baby Phat at Macy's With Daughters Aoki Lee and Ming Lee Simmons: The Simmons Ladies Don Custom Leopard Print Pieces by the Brand to the

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Kimora Lee Simmons Celebrates the Relaunch of Baby Phat at Macy's With Daughters Aoki Lee and Ming Lee Simmons: The Simmons Ladies Don Custom Leopard Print Pieces by the Brand to the

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Baby Phat Beauty Launched by Kimora Lee Simmons - PAPER Magazine

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Baby Phat Goddess Perfume kimora Lee Simmons 3.4 oz EDP + 2.5 oz B/C. AS PICTURE

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Kimora Lee Simmons Celebrates the Relaunch of Baby Phat at Macy's With Daughters Aoki Lee and Ming Lee Simmons: The Simmons Ladies Don Custom Leopard Print Pieces by the Brand to the

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Kimora Lee Simmons Barbie Doll

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Kimora Lee Simmons' Baby Phat Holiday 2019 Campaign

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Kimora Lee Simmons Wants Baby Phat to Be As Big As Chanel

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Kimora Lee Simmons Is Bringing Back Baby Phat