By A Mystery Man Writer
Taking up five floors in the Manchester Arndale, the 50,000 sq ft store will include a Belong e-sports arena.
First Look: Sports Direct's new tech-powered Manchester flagship - Retail Gazette
Watch: Sports Direct Manchester - the tech-powered flagship
Sports Direct's giant new high-tech Manchester Arndale store
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First Look: Sports Direct's new tech-powered Manchester flagship - Retail Gazette
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First Look: Sports Direct's new tech-powered Manchester flagship - Retail Gazette
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A brand new Sports Direct flagship store has opened at the Arndale!🙌, ALDI, sport
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Watch: Sports Direct tech-powered new Manchester flagship - Latest Retail Technology News From Across The Globe - Charged